Monday, January 18, 2010

USA Export & Import Privacy Policy

USA Export Import respects your concerns about the privacy. At the same time, we do ask and collect information about you in order for us to understand your needs better and make your experience at USA Export Import more valuable to you. We created this Privacy Policy to give you with notice of what information USA Export Import may collect, how such information may be used or shared with third parties, and how such information relates to the operation of the Site. This Privacy Policy is subject to the Terms and Conditions of Use (the "TCU") posted on the Site, including the provisions regarding change or modification of this Privacy Policy and other policies as set forth in the TCU. You are responsible for checking this page periodically for changes and updates to the Privacy Policy. Your use of the Site following any posted changes to the Privacy Policy will be deemed an acceptance of such changes. This Privacy Policy is part of, and incorporated into, the TCU.

The USA Export Import (UEI) is not intended for use by persons under the age of thirteen. Individuals who are under the age of thirteen are expressly prohibited from submitting to USA Export Import or posting to the Site any personally identifiable information about themselves.

By providing any personal information to this Site, you fully understand and unambiguously consent to the collection and processing of such information in the United States and/or any other country.

This Privacy Policy explains:

what personally identifiable information USA Export Import collects from you, and how USA Export Import uses the information;

with whom your information may be shared;

what choices you have regarding the collection, use and distribution of your information;

what cookies are, and how USA Export Import uses them;

how USA Export Import protects your personal information;

how you can access, update or delete your information;

what else you should know about your online privacy;

.........................................................................................................................

(i) What personally identifiable information USA Export Import collects from you, and how USA Export Import uses the information.

USA Export Import collects and stores personal information in several ways at different parts of our Site. This information may include your legal name, email address, age, gender, address, telephone number(s), areas of interest, financial information, User ID, User Password and other self-identifying information. We collect this information in order to provide you with our services more easily, and in a more personalized manner. We may make message boards and discussion forums available to you. If you choose to voluntarily disclose certain information on any such public area of the Site, this Privacy Policy will not cover such disclosure of information. We urge exercising caution when disclosing information on public message boards or discussion forums.

USA Export Import also may request certain information using online order forms for products and services. On the order forms, we may collect contact information, financial information, demographic information, method of payment and, if applicable, a credit or debit card number. We may also collect information about you in surveys or for sweepstakes and contests on the Site and information about the searches you perform and the pages you visit on the Site. USA Export Import may also monitor, on an anonymous aggregate basis, patterns of use in connection with emails that it sends out, including which links are clicked on in our email communications, so that we may use such information to better personalize the content of the Site and our mailings for our users. All such information will be protected in accordance with our Privacy Policy. We may also automatically collect your Internet Protocol address to help diagnose problems and for system administration. USA Export Import reserves the right to request any additional information necessary to establish and maintain your account for use of the Site.

USA Export Import uses the information collected from you in accordance with this Privacy Policy. Information we collect is used to customize your experience at our Site. We also show you content that we think will be interesting to you, and display content according to the preferences you indicate while on our Site. USA Export Import may use your information to send you promotional materials about USA Export Import and its partners. We may also use your information to contact you, if necessary.

(ii) With whom your information may be shared.

USA Export Import will not sell, rent or barter your personal information other than to its business partners as set forth herein. However, we may from time to time aggregate statistical information regarding our customers, traffic patterns and site usage, or sell our research, which may contain aggregate information. In addition, we may report aggregate information to our advertisers. Such aggregate information will not individually identify any user.

In order to provide you with co-branded services, and to improve our features, we will sometimes share your information with our partners.

We reserve the right to disclose any information if such action is necessary (a) to conform to the requirements of the law or to comply with legal process or subpoena served on USA Export Import, (b) to protect and defend the legal rights or property of USA Export Import, the Site, or its users, or (c) in an emergency, to protect the health and safety of its users or the general public. We further reserve the right to release any information concerning any user if that user participates (or is reasonably suspected of participating) in any illegal activity, even without a subpoena, warrant, or other court order. We cooperate with law enforcement agencies in identifying those who may be using our servers or services for illegal activities. We also reserve the right to report any suspected illegal activity to law enforcement for investigation or prosecution.

It is possible that USA Export Import, its subsidiaries, its joint ventures, or any combination of such, could merge with or be acquired by another business entity. Should such a combination occur, you should expect that USA Export Import would share some or all of your information in order to continue to provide the service. Notice of any such event (to the extent it occurs) will be posted on the USA Export Import website, and we will require that the new combined entity follow the practices disclosed in this Privacy Policy.

(iii) What choices you have regarding the collection, use and distribution of your information.

You may occasionally receive information about the products or services you have selected to place on your personal USA Export Import pages, which may include USA Export Import products and services, and the products and services of our partners. USA Export Import believes that these updates are interesting and informative. In the event you are requested to register, you may be given an opportunity to "opt in" to receive mailings from USA Export Import and/or its partners by "checking" a box in the registration form. If you submit a registration form with the box checked, you thereby consent to being placed on this mailing list. You may subsequently contact us to request to be removed from this list. In every update that we send, we may include an option to discontinue receipt of future updates. USA Export Import reserves the right to limit any registrations on our Site to those who will accept our information and to those who will provide the requested information.

(iv) What cookies are, and how USA Export Import uses them.

As part of offering and providing customizable and personalized services, USA Export Import uses cookies to store and sometimes track information about you. A cookie is a small amount of data that is transferred to your computer's hard drive. All portions of the Site that prompt you to log in or that are customizable require that you accept cookies. No other company has access to cookies placed on your computer by USA Export Import unless you select the option, upon registering with the Site, to share user-information with USA Export Import's partners. We may use cookies technology to reduce the time required for you to submit your requests and for USA Export Import to respond to such requests. Cookies will not be used by us to retrieve any information about you, or from your computer, that you have not voluntarily given to us. Cookies may also be placed on your computer when you link from the Site to our partners' web sites or when you click banner ads provided on our Site. Cookies placed on your computer by third parties by or through the Site, if any, are not the responsibility of USA Export Import and are not subject to the TCU. Please contact the third party placing these cookies to find out what information is collected and how it is used. You can usually edit your browser not to accept cookies, but the features of our Site may not function properly if you do not accept cookies.

(v) How USA Export Import protects your personal information.

For all our transactions, we employ reasonable and current Internet security methods and technologies. Where appropriate, we password protect, use encryption techniques and install firewalls. We strive to protect you. We encourage our participating service providers to adopt and honor their own consumer privacy policies. For all our efforts to safeguard your privacy, no system can be guaranteed. We cannot ensure or warrant the security of any information that you transmit to us, or that we transmit to you, or guarantee that it will be free from unauthorized access by third parties. Once we receive your information, we use reasonable efforts to ensure its security on our systems.

(vi) How you can access, update or delete your information.

As part of your use of the Site, you are responsible for maintaining and updating, as applicable, your account Registration Data with current, accurate and complete information. You may view, update and/or edit the Registration Data you have provided to USA Export Import by logging in to your account and following the appropriate instructions.

(vii) What else you should know about your online privacy.

The Site may also contain links to other web sites and advertising. The privacy policies of those web sites and advertisers may significantly differ from that of our Site. It is your responsibility to contact such web site operator or advertiser directly to determine their privacy policy.
USA Export Import (UEI)Administrative Dept.email: administrative@usaexportimport.com
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Export to USA requirement

This article from the US Customs Service is intended as a general explanation of import requirements for a person interested in establishing an importing business in the USA or a person who may be importing something for personal use only (not for resale) into the USA.
To speed customs clearance, the import community and the Customs Service have created the Customs Automated Commercial System (ACS), which electronically receives and processes entry documentation and provides cargo disposition information. Cargo carriers, customs brokers, and importers may use the system, which reduces clearance time from days to hours or even minutes. Persons entering into the importing trade who intend to file their own entry documentation with Customs are encouraged to explore this method of transacting business. Also, those importing merchandise either for their own use or for commercial transactions may use a customs broker who transacts customs business using the Automated Broker Interface (ABI) in combination with ACS.
Import Requirements
An individual may make his/her own Customs clearance of goods imported for personal use or business. All merchandise coming into the United States must clear Customs and is subject to a Customs duty unless specifically exempted by law. Clearance involves a number of steps: entry, inspection, appraisement, classification and liquidation.
The U.S. Customs Service does not require an importer to have a license or permit. Other agencies may require a permit, license, or other certification, depending on what is being imported. Customs entry forms do ask for your importer number. This is either your IRS business registration number, or if your business is not registered with the IRS or you do not have a business, your social security number. The importer must declare the dutiable value of merchandise. The final appraisement is fixed by Customs. Several appraisement methods are used to arrive at this value. The transaction value serves as the primary basis of appraisement. Transaction value is the price actually paid or payable by the buyer to the seller for the goods imported. Other factors may also add to the dutiable value of merchandise, such as packing costs, selling commissions, royalty or licensing fees, etc. When the transaction value cannot be determined, then the value of the imported goods being appraised is the transaction value of identical merchandise. If merchandise identical to the imported goods cannot be found or an acceptable transaction value for such merchandise does not exist, then the value is the transaction value of similar merchandise. Similar merchandise means merchandise that is produced in the same country and by the same person as the merchandise being appraised. It must be commercially interchangeable with the merchandise being appraised. The identical or similar merchandise must have been exported to the United States at or about the same time the merchandise being appraised is exported to the United States.
The importer must determine the classification number of the merchandise being imported. The Harmonized Tariff Schedule of the United States (HTSUS), issued by the United States International Trade Commission, prescribes the classification of merchandise by type of product; e.g., animal and vegetable products, textile fibers and textile products.The importer must pay estimated duties and processing fees if applicable. Customs makes the final determination of the correct rate of duty. The duty rate of an item is tied to its classification number. The HTSUS provides several rates of duty for each item: general rates for countries with which we maintain normal trade relations (NTR); special rates for special programs (free, or lower than the rates currently accorded NTR countries); and column 2 rates for imports not eligible for either general or special rates. Customs duties are generally assessed at ad valorem rates, a percentage of which is applied to the dutiable value of the imported goods. Some articles, however, are dutiable at a specific rate (so much per piece, liter, kilo, etc); others at a compound rate of duty (i.e., combination of both ad valorem and specific rates).
If formal entry is required - the importer may have to post a surety bond.It is the importers responsibility to ensure that his or her goods being imported meet admissibility requirements - such as proper marking, safety standards, etc. - and that the proper permits, if required, have been obtained in advance of the goods arriving in the United States.
Arrival of Goods
Imported goods may not legally enter U.S. commerce until the shipment has arrived within the port of entry and Customs has authorized delivery of the merchandise. This is normally accomplished by filing the appropriate documents, either by the importer or by the importer's agent. To get a list of importers in the USA To expedite this process, Customs entry papers may be presented before the merchandise arrives, but entry will not take place until the merchandise arrives within the port limits.
The Customs Service does not notify the importer of the arrival of the shipment. The carrier of the goods usually makes notification of arrival. Arrangements should be made to ensure that the importer or their agent is informed immediately of arrival so that the entry can be filed and delays in obtaining the goods avoided.The Customs Service defines "entry" not merely as the arrival of goods at a port, but as the process of presenting documentation for clearing goods through Customs. Imported merchandise not entered through Customs in a timely manner (within 15 calendar days of arrival) is sent by Customs to a general order warehouse to be held as unclaimed. The importer is responsible for paying storage charges while unclaimed merchandise is held at the warehouse. If it remains unclaimed at the end of six months, the merchandise is sold at auction.
Some types of Customs entry must be made at the first port of arrival. Ordinarily entry is made there for consumption, for entry into a bonded warehouse, or for transportation in bond to another port where a consumption or warehouse entry will be made. If an importer is unable to be there to prepare and file the entry, commercial brokers, known as customs brokers and licensed by the Customs Service, may act as an agent for the importer. These brokers charge a fee for their services. A list of customs brokers may be obtained from the local Customs office or found in the yellow pages of the local telephone directory.In the case of a single noncommercial shipment, a relative or other individual may act as the importer's agent for customs purposes. This person must know the facts pertaining to the shipment and must be authorized in writing to act for the importer.
Customs employees are prohibited by law and American Importers Association employees are prohibited by by-laws from performing these tasks for the importing public. However, US customs employees will advise and give information to importers about Customs requirements.
Formal vs. Informal Entry
Informal entries cover personal shipments, commercial shipments and mail shipments that are being entered for consumption, i.e. for use or sale. In most cases informal entry can be used if the merchandise is valued at $2000 or less. There are some exceptions such as textiles, certain types of footwear and other goods subject to quota/visa restrictions. Personal shipments valued over $2000 will also require a formal entry. The difference between an informal entry and a formal entry is the bond requirement and the liquidation process. Liquidation is the final computation of duties or drawback accruing to an entry and is the final step in the entry process.
Formal entries are generally commercial shipments supported by a surety bond to ensure payment of duties and compliance with Customs requirements. A bond is like an insurance policy that is payable to Customs in the event that the importer does not comply with import requirements. Having a bond on file, allows an importer to take possession of his merchandise before the payment of duties, taxes and fees. Bonds can be obtained from a surety, which is an insurance company that has been authorized by the Treasury Department to write Customs bonds.A port director can require a formal entry for any importation if he or she deems it necessary for the protection of the revenue or for admissibility or enforcement issues.
Goods admitted as informal entries do not require the posting of a bond and goods are liquidated on the spot. After the importer receives notification of the arrival of merchandise from the carrier and it is determined that all shipping charges are satisfied an invoice is presented to Customs. When an informal entry is being made, the inspector, not the importer, is responsible for determining the classification number of the goods being imported. The inspector also completes the Customs forms used for informal entry.
Formal Entry of Goods
To make or file a consumption entry (for imported goods going directly into the commerce of the United States without any time or use restrictions placed on them) the following documents are generally required:1. A bill of lading, airway bill, or carrier's certificate (naming the consignee for customs purposes) as evidence of the consignee's right to make entry.2. A commercial invoice obtained from the seller, which shows the value and description of the merchandise.3. Entry manifest (Customs Form 7533) or Entry/Immediate Delivery (Customs Form 3461).4. Packing lists, if appropriate, and other documents necessary to determine whether the merchandise may be admitted.
When a consumption entry is filed, the importer indicates the tariff classification and pays any estimated duty and processing fee. A surety bond containing various conditions, including a provision for paying any increased duty that may be found to be owed at a later date, may also be required.
Other Types of Entry
Imported goods may be sent in-bond from the first port of arrival to another Customs port. In-bond entries postpone final Customs formalities including payment of duty and processing fees, until the goods arrive at the final port. Arrangements for in-bond shipments should be made before the goods leave the country of export.
Imported merchandise may also be sent to a bonded warehouse under a warehouse entry. Duties and processing fees are not paid on warehoused merchandise until the goods are withdrawn for consumption. Storage fees are paid to the warehouse proprietor by the importer.
Classification
All goods that enter the United States are categorized according to the Harmonized Tariff Schedule. The act of placing goods into the correct category is called classification.
Classification determines how much duty will be collected. Classification is more than simply looking up an item in an index. It is a very complicated process requiring the application of the General Rules of Interpretation; the section, chapter and subheading notes; and the Explanatory Notes. The importer is responsible for properly classifying his merchandise before entry. If he is not sure how to properly classify an item, he can submit a request, in writing, for a binding classification ruling to the National Commodity Specialist Division, U.S. Customs, Attn: Classification Ruling Requests, New York, NY 10048. The rulings will be binding at all ports of entry unless revoked by the Headquarters' Office of Regulations and Rulings. If an importer is not satisfied with the binding ruling received from New York, he or she can appeal it to the Headquarters' Office of Regulations and Rulings, Washington, DC 20229. The Customs Service will not issue binding rulings in response to oral requests. Import Specialists can give oral advisory rulings but the classification-related opinions or advice of Customs Service personnel at one port are not binding on the Customs ports elsewhere. Oral inquiries may be made to Customs offices regarding existing binding rulings that might cover your importation. Binding rulings may also be researched on the Customs web site at www.customs.gov.
Determining Admissibility/CustomsExamination of Goods
In simple cases involving small shipments or certain classes of goods such as bulk shipments, examination may be made on the docks, at container stations, cargo terminals, or the importerÕs premises. The goods are then released to the importer. In other shipments, sample packages of the merchandise may be retained by Customs for appraisal or classification purposes and the remainder of the shipment released. These sample packages will also be released to the importer after examination.
Examination of goods is necessary to determine:1. The value of the goods for Customs purposes and their dutiable status.2. Whether the goods are properly marked with the country of their origin. Special marking or labeling may apply. Generally, imported merchandise must be legibly marked in a conspicuous place and with the English name of the country of origin. Certain specific articles are exempt from this requirement. (For further information see Customs Publication No. 539 Marking of Country of Origin on U.S. Imports.)
3. Whether the goods have been correctly invoiced.4.Whether the shipment contains prohibited articles.
5. Whether the requirements of other federal agencies have been met.6. Whether the amount of goods listed on the invoice is correct, and no shortage or overage exists.
If necessary, goods may be analyzed by a Customs laboratory to determine proper classification and appraisal, to determine that the goods meet safety requirements, or to ensure that they are not counterfeit or otherwise in violation of U.S. laws.If Customs determines that the goods are different from the entered descriptions in quantity or value, that the classification of the goods is incorrect, or that a different rate of duty than the one indicated by the importer applies, an increase in duties may be assessed. If Customs determines that the importer has deliberately failed to properly classify and value his goods, he may be liable for a fine, or other penalty.
When all the information has been acquired, including the report of the Customs import specialist as to the customs value of the goods, and the laboratory report, if required, a final determination of duty is made and the entry is liquidated. At this time, any overpayment of duty is returned or under-payments billed.
Protest
Within 90 days after the date of liquidation or other decision, an importer or consignee may protest the decision and receive an administrative review. The protest is filed with the port director whose decision is being protested. At the time the initial protest is filed, the importer or consignee must make a request for further review if one is desired. Review of the port director's decision by the Customs Service Center or Headquarters is then automatic. Notice of the denial of all or part of the protest will be mailed to the person filing the protest or to his agent. Any person whose protest has been denied may contest the denial by filing a civil action in the United States Court of International Trade.
Mail Shipments
Shipments by mail which do not exceed $2000 in value, whether commercial or noncommercial importations (except for commercial shipments of textiles from all countries and made-to-measure suits from Hong Kong, regardless of value), are entered under a mail entry prepared by a Customs officer after the Postal Service submits the package for Customs examination. The parcel is delivered to the addressee by the Postal Service and is released upon the payment of duty, which is shown on the mail entry accompanying the package. A postal handling fee will also be collected from the addressee at the time the package is delivered. This handling fee is not charged on packages sent through military mail channels.
A formal entry is required for any mail shipment exceeding $2000 in value. Formal entry is also required, regardless of value, for commercial shipments of textiles from all countries and made-to-measure suits from Hong Kong. Certain other articles valued over $250 require a formal entry (billfolds, footwear, fur, gloves, handbags, leather, luggage, plastics, rubber, textiles, toys, games and sports equipment, etc.) If formal entry is required on a parcel, the parcel is held at the Customs international mail branch and notice is sent to the addressee of the package's arrival. The addressee can then go to the nearest Customs office to file the formal entry on the package. An entry must be filed in the same manner as for shipments arriving by vessel or airfreight. Once the mail branch has been notified that entry has been filed, the package will be released to the postal service and forwarded to its final destination.
Publications Available fromAmerican Importers Association
People who are interested in contacting importers, buyers, wholesalers, distributors, and buying sgents in the USA will find the following very valuable.

Plese check
Wholesale Supplier List
Export to USA

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How to get export orders.

How to Break into the Export Business
To get a clothing manufacturer to let you sell its merchandise overseas, emphasize your experience and the benefits to both of you
by Karen E. Klein
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I am starting an export clothing business and would like to export a particular U.S. clothing line to South Korea. It is not sold there now and I think it would fill a niche. How can a small business owner go about convincing a large clothing line that it can enter a foreign market successfully? —J.B., Torrance, Calif.
If you're just starting your company and have no track record of export success, this may be a tough sell. If that's the case, you may want to work with another exporter who has the background necessary to approach the large company. If you do have a good track record, build on that to make a proposal to the clothing company.
Approach the large firm on the basis of your background in this industry, assuming you have one, and point to your job history in the clothing business or in export companies to establish your credibility. If you have some expertise in doing business in South Korea specifically, or in Asia (BusinessWeek.com, 6/27/07) in general, that will help also.
Emphasize Benefits to the Company
Draw up a proposal that includes your background, your credentials, the ways the large firm can benefit from working with you, says Jean Gipe, a professor in the apparel merchandising and management school at California State University, Pomona. "Figure out where the value is to the manufacturer and how they'll realize it if they are willing to do business and take this risk with you," Gipe says. Possible benefits to them might be increased sales volume and revenue, developing a new market that could prove lucrative, and providing an outlet for small amounts of "fill-in" business that could supplement their major sales lines. Make sure you emphasize that you'll be able to pay your bills on time so this partnership will be a low-risk venture for them, Gipe says.
Since this proposal does involve a kind of business partnership, it will be much easier for you if you have a relationship with someone at the executive level in the large company, or if you can develop one before you present your idea to them. Having an ally would be invaluable in terms of getting your foot in the door and being taken seriously. See if you can find out about the company's executives and meet one or more of them at a busines-networking event, industry meeting, or trade show.
You may want to propose exporting small quantities of product to a limited number of South Korean customers at first, Gipe says. The small risk involved in a low-key project that has the potential to pay off big may be a powerful argument in your favor. But keep in mind, one of the biggest problems for domestic companies selling overseas is offering credit to foreign retailers.
Payment in Advance
"It is not uncommon for domestic manufacturers to work with foreign wholesalers who buy the product at a wholesale discount of 20% to 25% from the manufacturer and then resell to foreign retailers. Since the wholesaler is generally located in the country where its customers are located, it can extend credit to the retail customer," says Paul Ratoff, a consultant with Strategy Development Group who has worked in the apparel business for many years.
If the manufacturer wants to work directly with foreign retailers, it must require payment from them in advance or get a letter of credit from the retailer. All this extra work discourages business, Ratoff says. If you are serious about making this export business viable, you must either solve the credit issue by operating as a wholesaler or find a third party in South Korea that will guarantee you retail credit, he says. This might entail working with a Korean factoring or insurance company.
That would leave you to act as an independent sales agent procuring product for the South Korean retailers from the U.S. manufacturer. "If the credit issue is resolved, most domestic apparel companies would be happy to work with you, as long as there is a reasonable sales potential to justify the cost of setting up such an arrangement," Ratoff says.
Karen E. Klein is a business journalist who covers small-business issues for several national publications. She writes her Smart Answers column twice a week.



Richard
Dec 19, 2007 6:22 PM GMT
The small business owner is off track immediately with the comment of "convincing" anyone to buy their product, be it end-user or reseller. Market research to determine need is the first step as it will, properly executed, involve both channel intermediates and end-user (retail consumers).
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Sunday, January 17, 2010

Do You Agree That All Businesses Can Possibly Fail? Know How to Avoid Business Failure

It is a possibility for any business to fail. Unless you will be able to accept this fact, then you will never be able to prepare for loopholes you may encounter in business. History is a proof that even the most stable financial firms, or at least even the ones that the business sector considered stable, have been known to fail and filed for bankruptcy. History also has Titanic to prove that even what was known to be unsinkable, sank to its demise. How then do we protect our businesses if all businesses can possibly fail? The key is in the way we run our businesses, early preparation is your way out of failure. Let me list down pointers how we can avoid business failure.
We all want our businesses to be able to last for a long, long time, giving us profit until our golden years. Let us try to simplify concrete ways of achieving this and making this goal a reality.
One important way of preventing business failure is by devoting enough time and effort into your business. Make sure that you are on top of all online transactions and potential transactions. It is also important to be able to personally work on supervising your sales, do not make the mistake of assigning somebody else to do the most important tasks that concern your business. If you are able to deliver enough time and effort into your business, then you would have already ensured by fifty percent the assurance of business success.
It is also very vital to be able to find a specific marketing strategy or strategies that you will consistently apply. If you are working on marketing and promotions, make sure that your plans are effective and cost-efficient. Observe different marketing strategies that other sellers use. List down the strategies that work and the ones that do not. Be keen about knowing who is ahead of the competition and try to learn why they have that leverage. SaleHoo has a link about what is selling in the market and which sellers get ahead of the competition.
Minimize your overhead expenses to maximize your earning potential. Pocket your profits and carefully plan about expansion if you plan to use your saved profits for it. Do not live a life that your profit cannot afford. Do not try to sustain your entire life with just your profit. There should be a percentage of your profit that should be used back in business so that your first thousand in business can earn another thousand. While doing all these, do not stop with your search for improving your sales.
These are just practical things you can readily and immediately apply for business growth. Do not be discouraged with little mistakes you commit as you go along. Focus on the prize at all times and do not be distracted by things that do not last and do not really matter.
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Saturday, January 16, 2010

5 Things You Should Not Confuse Business Performance Management With

5 Things You Should Not Confuse Business Performance Management With
Filed Under (BI and Performance Management) by TEC Team (see bio) , Gabriel Gheorghiu and Aleksey Osintev

If you search for business performance management (BPM) on Google, you’ll get around 700,000 results. Out of this huge number of results, you will presumably refer to a popular source—Wikipedia. According to Wikipedia, BPM is “a set of processes that help organizations optimize their business performance.” The same source affirms that some people see it as the next generation of business intelligence (BI). Both of these explanations—unfortunately—lack clarity.Going back to the Google search, there are a few near-synonyms for BPM that one can choose from: business intelligence performance management, performance management scorecard, key performance indicators, and business performance metrics. Similarly, Wikipedia has four synonyms for BPM as well, including corporate performance management (CPM), enterprise performance management (EPM), operational performance management (OPM), and business performance optimization (BPO).
Confused? Is it BI, a set of processes, scorecards, performance indicators, metrics, or are all these equally valid parts of BPM? Since we intend to write a series of articles on BPM, we thought we might start this thread a bit differently and first try to explain what BPM should not be confused with.
1. Business Performance Management (BPM)There is always a kind of confusion when using the same acronym (BPM) for different software packages (i.e., business performance management and business process management). In spite of the undoubted links between these two application types, they differ greatly for the majority of software users and IT professionals. Broadly speaking, a generic business process management system allows analysts and business managers to design and model business processes in a graphical and descriptive view, then execute them, monitor the processes, and finally, modify or optimize them.
There are similarities between business process management systems and enterprise application integration software and workflow automation solutions. By the way, notice yet another BPM abbreviation here: business process modeling, which is a substantial element of business process management. This is basically a business process capturing, visualizing, and description technique (or set of techniques) that provides companies a clear view on processes and helps them to analyze these processes in order to improve them.2. Business Intelligence (BI)Is BI part of BPM? Definitely! You can make any kind of business decision based on accurate information, and the efficient way to get that information is through a BI tool. Still, BI is not enough. The best BI tool in the world can give you the greatest dashboards, graphs, ad hoc reports, and so on, but they are completely useless unless you have a good idea of what to do with them.
It is safe to say that BI is the framework or the tool that will help you improve your business, but it will not complete this task for you. This is where BPM comes into play. A BPM provider should be able to support you in defining your business processes and objectives, as well as the metrics or key performance indicators (KPIs) you need to follow. Furthermore, your BPM provider will assist you in building the tools you need in order to extract the right data from the right place and then interpret it according to the already defined objectives.
3. Balanced Scorecard, Business Process Measurement, and Key Performance IndicatorsWhen talking about business performance management, we should clearly understand that it is possible to successfully manage “something” as long as that “something” can be measured. In other words, in order to estimate how well your business is doing, some formal methodologies, criteria, and metrics are required.
However, it is not enough to estimate your company’s achievements using financial criteria only. There are other important activities which (while difficult to quantify and evaluate) are necessary to compare and evaluate in order to have a more complete picture. Balanced scorecard, business process measurement, and KPIs were developed as a systematic approach to help managers of all levels effectively control the company or departments within the company and to be able to quickly react to market and environmental changes and challenges.
These three concepts are really closely related to each other, but represent different views of the same process. Balanced scorecard is used mostly by the top management level of a company to monitor overall business performance towards strategic goals of the company. Mid-level and operation management usually use business process measurement parameters to visually examine routine and day-to-day processes towards short-time or current goals of the department or organization. Both of these methods utilize KPIs as a metric to count and analyze countable and often uncountable criteria. Those indicators usually look like set of diagrams and graphs that fluctuate dynamically depending on how the numbers change. Sometimes these sets of diagrams are called dashboards (using the analogy of a car or plane dashboard with a number of gauges on them).
4. Total Quality Management (TQM), Lean, and Six SigmaAt a first glance, these mechanisms, methodologies, and concepts can be referred to as different types of business process management. They reflect different views of the same core business processes improvement and talk about product, process, customer satisfaction, quality, and practical techniques to plan, organize, and control this process. They all consider business processes improvement as a global strategic goal and, as a result, companies achieve better financial numbers.
Certainly they are not the same things. While there are plenty of books, articles, and Web sites available to help readers understand the concepts, at the same time the non-dedicated reader who isn’t a professional in these concepts can easily become confused in this ocean of information.
Generally speaking, total quality management, lean, and six sigma as methodologies are much wider and deeper in substance than business performance management—which is a very useful and helpful way to estimate the current business and financial situation of an organization, as well as providing food for thought for managers at all levels to assist them in optimal decision making.
5. Reporting and AnalyticsAn in-depth explanation of the difference between BI versus reporting and analytics exceeds the scope of this post. So we’ll make this part short but sweet: analytics is complex reporting, while BI is a sophisticated reporting and analytics tool.
Most accounting, enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), product lifecycle management (PLM), solutions offer reports, and most of them even allow you to do analysis on sales, purchases, productivity, and more. As our jobs are becoming very information-intensive, reporting, analytics, and BI are essential to today’s workforce.
Reporting and analytics tools do not always provide data in a format that can be used by a BPM product. Oftentimes, information comes from a variety of sources and—just to make things worse—different tools are used to extract it. A BPM tool should be able to gather all the required data from all available sources and convert it into a format that can be used in the decision process.
To Be Continued…Five years ago, the BPM Standards Group was created by IBM, SAP AG, Hyperion Solutions Corp., IDC, Meta Group, The Data Warehousing Institute, and BPM Partners Inc. One of its goals was to properly define BPM and to create standards for it.
It is noteworthy that at about the same time, BPM was a top priority for many chief executive officers (CEOs) and analysts saw it as a growing market with huge potential. Whether this happened or not will be discussed in a future blog post.
For now, we hope we succeeded in dissipating at least some of the confusion surrounding BPM—business performance management, that is!Share This

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Friday, January 15, 2010

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